The Millionaire Real Estate Agent | The MREA Podcast cover image

51. Turn Giveaways Into Lead Gen Gold With Laura Gillott

The Millionaire Real Estate Agent | The MREA Podcast

CHAPTER

Innovative Lead Generation Strategies

This chapter explores effective lead generation strategies for real estate agents using social media, particularly through a successful Mother's Day campaign. It emphasizes the importance of engaging posts and giveaways to nurture relationships with potential clients, while also utilizing data collection methods like Google Forms for future interactions. The discussion includes insights on adapting to online engagement during the COVID-19 pandemic, showcasing how these innovative approaches can yield significant results.

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