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10min chapter
226 | Charlie Hoehn - Creating Something People Can’t Get Enough Of
The Obvious Choice
Unveiling Customer Desires Beyond Product Purpose
The chapter explores how customer desires often go beyond a product's initial purpose, emphasizing the importance of delivering outcomes that exceed expectations. It discusses strategies for appealing to niche markets and creating engaging content that triggers emotional responses to captivate readers.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode