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8min chapter
Jenny Li Fowler on Organic Social Media Strategy
Marketing Over Coffee Marketing Podcast
Transition to Social Media Roles at Higher Education Institutions
The chapter explores the speaker's journey from anchoring an internal newscast at State Farm to managing social media channels at Harvard Kennedy School and MIT, showcasing their progression in editorial and content strategy roles. It also touches on the importance of maintaining an up-to-date LinkedIn profile and the significance of diverse voices in the industry through the process of writing a book.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode