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Don’t Say Metaverse

Future Commerce

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Walmart Realm: Redefining Digital Shopping Experiences

This chapter explores Walmart's innovative Walmart Realm platform, emphasizing immersive virtual environments for engaging consumers in unique shopping experiences. It highlights the shift towards meaningful interactions in e-commerce, especially for the emerging Generation Alpha, and balances creativity with familiar purchasing processes. The conversation also reflects on the evolution of digital commerce influenced by gaming and social trends, engaging communities in both virtual and physical spaces.

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