6min chapter

The Duct Tape Marketing Podcast cover image

How To Produce Better Content With Collaborative AI

The Duct Tape Marketing Podcast

CHAPTER

Behavioral Targeting in AI

This chapter emphasizes the importance of targeting markets by behavior rather than demographics, while addressing data privacy concerns and the varying perceptions businesses hold regarding AI tools. It also explores the role of collaborative AI platforms in content creation and the significance of understanding data ownership and methodologies behind AI algorithms.

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