4min chapter

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S9 E2: Masterclass: Building 9 Figure Celebrity Partnerships (ft. Hexclad’s President)

Limited Supply

CHAPTER

Building Familial Bonds Over Transactional Deals in Culinary Partnerships

This chapter explores the deep personal relationships formed between the company and Gordon Ramsay, emphasizing collaboration over mere transactions. It highlights how this familial atmosphere has become a vital component of their branding and success in new ventures, setting them apart from typical celebrity endorsements.

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