2min chapter

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No Bad Ideas?

Throughline

CHAPTER

The History of Creativity

I think what's powerful about knowing its recent history and its particular history is that it helps us not be so confused and tormented by this concept of creativity. So we all feel like we should be creative. We will buy books about how to be more creative and stuff, but we all feel a little bit conflicted about it. I think we have these ideas that it's somehow been commodified or co-opted. And that if we could get back to some pure sense of what it means to be creative, we could maybe worm our way out of this conundrum.

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