Why Short-Form Video Is the Top Funnel

Get the Blueprint to create scroll-stopping videos impossibly fast and Roberto's Core Stack: https://startup-ideas-pod.link/video-protocol

Timestamps:

00:00 - Intro

03:21 - Roberto’s Recording Setup

05:00 - Script Writing Process

09:55 - Live Recording Video

13:00 - File organization system

16:12 - Editing Workflow

20:37 - Optimizing

23:17 - Incorporating Visuals

30:11 - Creating AI-generated visuals

33:57 - Caption creation and typography techniques

37:32 - Adding SFX and Music

43:17 - The Final Video

46:03 - High-level Strategy Overview

49:11 - Roberto’s Studio Setup

Key Points:

• Roberto demonstrates his complete workflow from scripting to editing for creating viral short-form videos

• He shows his garage studio setup with detailed equipment walkthrough and recording process

• The editing process includes audio treatment, visual effects, and strategic pattern interrupts to maintain viewer attention

• Roberto explains his approach to AI-generated visuals using tools like Nano Banana and Kling for custom B-roll

Roberto’s Core Stack:

Software/Apps:

• Promptor Pro (teleprompter app)

• OBS (recording software)

• Adobe Premiere (editing)

• Magic Bullet (color grading plugin)

• Downy (video downloader)

• Screen Studio (screen recording)

• Apple Notes (scripting)

• Epidemic Sound & Artlist (music/SFX)

Hardware:

• Canon R5C camera: https://amzn.to/4hi4le4

• Mac Studio: https://amzn.to/4ovCJ7O

• Apple Studio Displays (2): https://amzn.to/4nZeOh5

• Apollo Solo (audio interface): https://amzn.to/4niL6Td

• Samsung T9 4TB SSD: https://amzn.to/47iloIx

• Amaran lights 150C: https://amzn.to/47yrINg

• Spotlight with optional gobo: https://amzn.to/4hsrOcS

• Softbox with honeycomb/grid: https://amzn.to/4qkDvWL

• Amaran lights F22C: https://amzn.to/4747kUe

• Teleprompter: https://amzn.to/472yJWx

• AirPods 3 (as mic option): https://amzn.to/4hk3klL

• Shure MV7: https://amzn.to/42Q5u6N

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