What I Learned Most About Adoption

I learned about abandoned carts and this type of buyer who wants to, but thinks about it a lot. I still have my think a little t-shirt company that I keep basically just so I can randomly hear the chaching sound coming from my phone from the Shopify app because it's one of like the best marketing decisions in the history of the world. Short form copy underperformed by 24% against the longer form counterpart says the bottom line short form copy can crush for products that are less than $100. Long form copy crushes with products that are over $100. Higher a killer copywriter, they're expensive, but they're worth their weight in gold.