15min chapter

Decoder with Nilay Patel cover image

Fandom runs some of the biggest communities on the web. Can CEO Perkins Miller keep them happy?

Decoder with Nilay Patel

CHAPTER

Navigating Fandom and Business Dynamics

This chapter examines the organizational structure of a fandom-driven company, highlighting the functional roles of key executives and the importance of a flat hierarchy. It also discusses the challenges of integrating acquired gaming editorial outlets while maintaining strong editorial teams essential for community engagement. Additionally, the chapter emphasizes the critical role of journalism in the gaming industry and the need for strategic decision-making that aligns with both community interests and commercial realities.

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