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The Dip

Seth Godin's Startup School

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Do You Care About What You Make?

i think that people fool themselves into thinking that they need to care about what it is they make like so i have done projects where what i make is the most important thing in the world to me, and it's not about me. So this is about how do you put your work on the line, not yourself on the line? And what are you willing to do to speak up for your work if that requires you failing along the way? That's part of the cost, right? And that's the people we see come ahead almost every time. The people are busy cutting corners and trying to close the sail to morrow may win to morrow, but they inevitably don't win in

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