Reveal: The Revenue AI Podcast by Gong cover image

Use these key strategies for optimal evolution

Reveal: The Revenue AI Podcast by Gong

CHAPTER

The Importance of Authenticity in Sales

This chapter discusses the challenges of reaching C-suite executives in sales and emphasizes the importance of building authentic connections. It highlights the value of authenticity in attracting customers and building trust, especially in today's discerning consumer landscape.

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