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5min chapter
Third interview with Tim WIlliams
The Soul of Enterprise: Business in the Knowledge Economy
The Four Walls of the Box
Timothy Stanley: I'd like to say when we're talking about the positioning and strategy issue to firms because a lot of firms is you know, or very reluctant to turn anybody down. Give me your elevator pitch for putting yourself in a box as a firm for focus not in niching, but focus. A well positioned business has to have a good answer to all four of those questions. Join us next week on The Soleofenterprise at 3 p.m. Eastern that's noon Pacific.
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