20% - The Marketing Procurement Podcast cover image

Better Relationships = Better Outcomes w/ Kim Walker

20% - The Marketing Procurement Podcast

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The Rise and Fall of a Praise Company

Praise is an evaluation company for agencies and clients. It started out distributing floppy disks to the clients and to the agency, doing analysis of data that had been collected. Since those humble days of distributing floppy disks, we now have in excess of 18 million data points in the system. We've conducted over 25,000 of these evaluations globally.

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