2min chapter

10/10 GTM cover image

The Art of Sales Compensation with Nabeil Alazzam, CEO at Forma.ai

10/10 GTM

CHAPTER

Understanding Sales Through the Buyer Journey

This chapter explores the significance of the buyer's journey and advocates for a collaborative approach to sales compensation. It underscores the need for sales strategies to prioritize customer interactions and problem-solving while maintaining a balance with business profitability.

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