Why 99% of Content is TRASH (And What to do Instead) | Peep Laja (CXL, Wynter)
Ahrefs Podcast
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Evolving Course Creation and Payment Models
Exploring the journey of creating a valuable course, from free offerings to premium plans and back to free due to COVID impact, along with the evolution of involving domain experts and adjusting payment models to fixed fees. The chapter also touches on challenges in content creation vs. sales, comparisons to platforms like LinkedIn Learning, working with famous instructors, and the preference for in-house content creators.
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