How Did the Idea for Pen Intelligence Start?

S if o pollo, c c f o. So i want to kind of go back in time and talk about how you came up with the idea where this product started. We were a really small team, sort of is alongside product, where the thing we were selling was multi million pound lending systems. And we saw an opportunity to kind of take that to a wider market. The market we had was quite narrow t with very, just, very much banks in the u k. In fact, we thought it was pretty narrow when we picked software venders. And nactually what we realized was that wasn't narrow enough. So we've really gone on a journey using off e framework