S2 E68 - POV Before Product: Designing a New Category | with Jenn Davis
Stacking Growth | The B2B Marketing Podcast
00:00
Is There Anything That's Surprising About Territories?
When you and Hayes started out, we didn't necessarily think the thing we were doing was fixing territory specifically. We knew we wanted to attack this uneven and low attainment problem, right? And it's not the be all end all, but it's where we are now. One of the things that was surprising was how many people first of all use geographic or other static territories,. I was shocked by that.
Play episode from 06:02
Transcript
