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How Lianna Patch Reinvented Her Copywriting Business

Open Threads

CHAPTER

Innovative Email Courses and Copywriting Strategies

This chapter explores the creation of affordable email courses designed to engage subscribers while discussing the psychological impact of paid content. It introduces strategies like 'overwhelm offers' and productized consulting to attract clients and streamline services. Additionally, the chapter highlights the structure of VIP days in copywriting and outlines processes for effective client communication and project management.

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