Setting up GTM operations (with Roee Hartuv, Head of Revenue Architecture at Winning by Design)
The RevOps & ABM Alignment
00:00
Optimizing GTM Operations for High Growth with Low Costs
Exploring the transition from growth-centric strategies to a focus on customer success and retention, this chapter emphasizes the significance of metrics like NRR and GRR in recurring revenue businesses. The importance of analyzing GTM operations through essential metrics and detailed growth formulas is highlighted, along with the value of upskilling and optimizing conversion rates. Recommendations for educational resources like 'Revenue Architect' and community engagement in revenue operations are also discussed.
Transcript
Play full episode
