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CEOs in Sales Tech - Strategies from the Outsourced SDR Trenches

The Sales Technology Podcast

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Mastering Sales Development for Revenue Growth

Exploring the intricacies of sales development, this chapter emphasizes its crucial role in generating revenue and challenges the perception of it as an entry-level position. It delves into the skill set needed for successful sales development, highlighting the disconnect that can arise when pipeline developers lack sales expertise and discusses the shift towards personalized and prospect-focused communication strategies.

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