MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

The CRM Moneyball Moment

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Navigating Data Nuances for Marketing Success

This chapter delves into the art of data interpretation, emphasizing the critical role of reliable data in gaining impactful marketing insights. It advocates for a scientific method in understanding marketing, showcasing the synergy between human intuition and automated analysis.

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