
GenAI for CX, Cybersecurity, Fraud Detection, and Marketing Workflows in Insurance - with Dr. John Almasan of TIAA
The AI in Business Podcast
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Harnessing Generative AI for Customized Marketing in Insurance
Exploring the application of generative AI in tailoring marketing content for different audience segments in the insurance industry, with a focus on retirement planning. The chapter emphasizes the importance of human oversight, customization of content, and leveraging AI for enhanced client connectivity.
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