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Team Favorite: Mattel Bets Big On Barbie's Pink Carpet Debut
Big Take
Barbie: Revitalizing the Brand
6min Snip
00:00
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Learn how Mattel made the decision to create a movie about Barbie to breathe new life into the brand, and the process they went through to bring the project to fruition, including selecting a top Hollywood actress and producer.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode