
#210 Embedding service design with Marc Stickdorn
UX Podcast
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How Much Value Does Each of These Elements Really Bring to Me?
When you design the process itself it's a lot about Understanding how much value does each of these elements actually bring to me? How much can I learn as early as possible from that? How much do I need to learn? So in research If we if we argue with like theoretical saturation and we know That more research doesn't really help us to learn more because we Read the status and everything Every new interview every new observation just confirms what we already know or at least it seems to be too expensive to go further on. Sometimes we keep on going because we think we need this to confirm our Our assumption because having 25 interviews is not enough. It's not representative.
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