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9min chapter
Joe Gesue - SVP for NBC’s coverage of the Olympics & Paralympics
Sports Business Radio Podcast
Transforming Olympic Coverage in a Pandemic
This chapter explores the significant changes in Olympic broadcasting resulting from the pandemic, focusing on remote operations and a vastly expanded workforce. It traces the evolution of Olympic media from traditional broadcasting to modern streaming, emphasizing the role of technology in enhancing viewer engagement. The speaker shares insights into their responsibilities during the Games, highlighting the collaborative nature of live event production and the passion for delivering memorable experiences to audiences worldwide.
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