Applying K-PASA During Product Demos

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In this "Lessons" episode, Rajiv Nathan — also known as Startup Hypeman, who has helped over 100 companies perfect their pitch — breaks down how to transform lifeless sales demos into captivating stories that close deals. He explains why great communicators think like entertainers, not executives, and how focusing on emotion and audience engagement creates lasting impact. Rajiv introduces the “Que Pasa” Framework — Problem, Approach, Solution, Action — to help entrepreneurs lead with empathy and clarity rather than information overload. Learn how tailoring your pitch like an artist’s setlist can turn every presentation into a memorable experience that connects and converts. 

➡️ Show Links

https://successstorypodcast.com  

YouTube: https://youtu.be/ZJ3ocXk_7EE 

Apple: https://podcasts.apple.com/us/podcast/rajiv-rajnation-nathan-founder-of-the-startup/id1484783544 

Spotify: https://open.spotify.com/episode/5lM4QCRHCxI4Yne8KLjRX5 

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