The speaker highlights the need to use fewer words in digital communication, sharing personal experiences and data that demonstrate the lack of attention people pay to written content. They provide examples to support their argument.
As the saying goes, less is more. The same goes for words. This week we're revisiting a talk by Politico and Axios co-founder Jim VandeHei, where he shares what he's learned leading two media companies — and how to radically rethink the way you write to keep people's attention in a distracted digital world. After the talk, our host Modupe dives into how brevity can get you ahead in your work life.