22min chapter

The Art of Selling Online Courses cover image

How a Magician Built a 7-Figure YouTube Course Empire - with Oscar Owen

The Art of Selling Online Courses

CHAPTER

Strategic YouTube Content Creation

This chapter focuses on effective strategies for content creation on YouTube, emphasizing a balance between entertainment and educational value. It discusses the importance of defining an ideal viewer and employing targeted approaches for greater profitability, particularly for business owners and course creators. The speaker shares insights on optimizing video content for audience engagement and leads, underscoring the value of a long-term vision in building a successful YouTube presence.

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