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560: $250k Selling Spreadsheets on Etsy in Under 2 Years

The Side Hustle Show

CHAPTER

How to Increase Your Average Customer Value

I decided that my target audience was going to be someone like myself at the time, which was a woman in her mid 20s who had student loans to pay off and wanted to get on top of their finances. And I can also almost guarantee you that they don't want to look at something all that complicated either. They want to see an easy solution that they can easily use to. There's an excellent chance that your target audience is going to feel the same way.

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