Pricing psychology has to be alined with whom you've determined your ideal customer to be. Here it's cost conscious as oppost. You goin to a hyan store, a neman marcus, a berdorf goodman, a ralph lorin flagship store. Your goin to hian, you won't find a register. They're hidden behind merchandise, or sometimes even in separate rooms. Same thing with diners. If i were they, how would i perceive the pric when i'm working with coach and clines? And let how you price yourself support that virnation. Put it specifically.
Keynote speaker and business coach, Jeffrey Shaw teaches entrepreneurs how to attract their ideal customers by speaking their Secret Language. He’s the host of Creative Warriors podcast and author of LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible.
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