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Joe Gesue - SVP for NBC’s coverage of the Olympics & Paralympics

Sports Business Radio Podcast

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Navigating Olympic Broadcasting and Nike's Comeback Ad

This chapter explores the logistical hurdles faced in broadcasting the Olympics, particularly the need for announcers to operate from multiple locations like Connecticut. It also touches on a notable Nike Olympic ad featuring William Dafoe, paving the way for an insightful discussion with a senior vice president from NBC about Olympic coverage.

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