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#95 - Eli Schwartz

Y Combinator Startup Podcast

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How to Use Plugins to Display Relevance and Get Links

Amazon has built this structure where, no matter what the product is, it may be something that there's only two customers in the world. That product is somehow cross-linked. If Google drops their bot anywhere within the site, it will crawl through the whole site. So for media, you can use a plugin because all you're trying to do is create relevance and get links. But things should be built for users.

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