3min chapter

Nir And Far: Business, Behaviour and the Brain cover image

Referent Power: The Ultimate Form of Influence - Nir And Far

Nir And Far: Business, Behaviour and the Brain

CHAPTER

Understanding and Leveraging Referent Power in Influence

Exploring the influence of referent power in various contexts, from the workplace to parenting, emphasizing the impact of being a consistent role model and upholding values.

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