280: Go To Market Fit vs. Product Market Fit
The Predictable Revenue Podcast
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I Love the SDR in the Inbound Sales Process
I think the concept of specialization wasn't invented by Aaron New, right? Like specialization in the manufacturing process. So I don't think it's anything new. I think it's the it's the right idea applied in the wrong circumstance. If you're selling 25 to 50k deals, you start to get into maybe a spot where it works. And certainly above kind of 50k, it starts to get a little bit more. But like even us, we used to have an inbound rep handle all of our inbound requests. They're not doing the discovery call anymore. We haven't booked right with directly with the AE and it's shortened our sales cycle by about a week.
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