Can you hire a CEO and leave them alone?, The best CMOs work at ugly companies, and Alex Cooper jumps from Spotify to SiriusXM in $125 million deal
Marketing School - Digital Marketing and Online Marketing Tips
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Intro
This chapter explores the contentious topic of allowing a CEO to manage a company autonomously. It highlights the importance of founder involvement, supported by examples from successful organizations, and discusses the impact of leadership engagement on company performance.
Transcript
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