AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
16min chapter
#30: Redefining GTM Strategy for Modern Markets
gtmPRO
Importance of Data in GTM Strategy and RevOps
This chapter emphasizes the critical role of data in driving a business's Go-to-Market strategy and Revenue Operations (RevOps). It discusses the need for actively engaging with the community to gather valuable information, understanding customer profiles, personas, challenges, and leveraging data for effective customer engagement. The chapter highlights the importance of in-house capabilities, analytical tools, experimentation, and creativity in adapting to changing market dynamics and ensuring strategic utilization of data within the GTM organization.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode