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12: Dan Heath | The Power of Moments and How to Create Them

The Jordan Harbinger Show

CHAPTER

The Ignition Moment

Komal kar says he wants to shock people into recognizing what a big problem this is, and recognizing that it requires them to change their ways. The rate of open deficientaton in bangledesh has declined from 34% to one%. Andnd, that's an example of something that we call in the book, tripping over the truth. You know, to trip over the truth is to or stepping in the truth. In this case, well, said, it's to experience a clear insight that's compressed in time.

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