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How We DOUBLED Trial Conversions with This Simple Paywall A/B Test (14-Day Case Study)

App Marketing by App Masters

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Optimizing User Experience through Goal-Based Personalization

This chapter explores the implementation of an A/B test designed to enhance user experience by simplifying content and personalizing it based on user goals. The discussion highlights the significance of clarity in marketing strategies and showcases how a streamlined approach improved performance metrics.

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