Product Marketing - How to Embed Yourself in the Sales Channel?

A lot of what we do in product marketing isn't as quantifiable, even if you think in the context of a sales deck. Another tip I have is really embed yourself and position yourself that way to be involved in the team. And another part of this is my style is over communicate, like throughout the engagement. It doesn't mean I'm going to meet with everybody,. But we as product marketers have to be embedded to do a great job.