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INFLUENCE: The Psychology of Persuasion - Commented Book

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CHAPTER

The Biggest Mistakes in Compliance Practices

Reader's report from a chicago man. When we don't care one way or the other about a requester, forgetting to make the distinction won't steer us very far wrong. The big mistakes are likely to come when we are fond of the person making a request. It is important to be alert to a sense of undue liking for a compliance practitioner.

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