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The Daily: What’s Fueling Amazon’s Ad Business, What’s Next For Its Brick-and-Mortar Plan of Action, and More | Aug 15, 2024
Behind the Numbers: an EMARKETER Podcast
Navigating Amazon's Prime Day and the Shift in Shopping Trends
This chapter explores the recent trends of Amazon's Prime Day in relation to back-to-school shopping, highlighting shifts in consumer behavior towards comparative shopping for the best deals. It also discusses Amazon's declining market share amidst rising competition and the company's transition from online to physical sales strategies amidst inflation.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode