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Get 1% Better Everyday: The Science Of Breaking Bad Habits & Building Good Ones | Tony Robbins

Tom Bilyeu's Impact Theory

CHAPTER

Conditioning Habits: The Power of Pleasure in Behavior Change

This chapter explores habit formation and its neurological basis, drawing on a study from UC Irvine. It emphasizes the role of pleasure in shaping behaviors and suggests that linking enjoyment to new actions can facilitate lasting change.

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