2min chapter

Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

150: The Anatomy Of A Great Prospecting Video With Tyler Lessard

Make It Happen Mondays - B2B Sales Talk with John Barrows

CHAPTER

The Anatomy of a Good Video

The anatomy of a good video is ideally less than, i'd say, less than a minute. If you can do it in 59 seconds or less, then you'regoing to be in a much, much better shape. From a messaging standpoint, as you said, there's no sort of simple formula. The basic framework is ten, 30, 10 or 15, forty, 15.

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