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How do we survive the media apocalypse? (Part 2)

Search Engine

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The Google Effect on Publishing

This chapter explores the transformative impact of Google's search technology on the relationship between publishers and the digital landscape. It examines the rise of zero-click searches and AI-generated summaries, which threaten traditional web traffic and journalism. The discussion highlights the challenges faced by content creators and warns of the implications for quality journalism in an increasingly algorithm-driven world.

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