2min chapter

Creator Science – Learn from today's top content creators cover image

#33: Brian Clark – A content marketing pioneer talks about its evolution

Creator Science – Learn from today's top content creators

CHAPTER

Content Marketing - The New Normal

content marketing is a strategic marketing proach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience. Brian clark has had some very successful businesses, some that he's shut down, and of course, at least one that has failed. He was practising as an independent lawyer in the nineties when he realised what he really wanted to do was just make a living writing on the internet. And so he started copy blogger dot com, and it took off.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode