How to Build a Personal Brand

I thought of you to be like at the forefront of this, but you're building a personal brand. Why haven't you done that? That could have been like a juicy exit as well, right? Yeah. But I think there's a couple things I think. Under my newsletter, I have different like kind of episodes or kind of different seasons if you'd call it. And every Friday is like this series called Alex and my inbox where I have someone that writes as Alex, it's like an anonymous writer. Also though, about three ish months ago, I bought 50% of a website called Lose the Very. It's just a super simple widget and tool that basically helps people