
Thrillist: Adam Rich, Co-Founder
Hitting The Mark
00:00
The Importance of Having an Email List
The newsletter still seems to be at the heart of Thrillist even today. "Having an email every single day waiting for you with that information is a really, really important thing," he says. As a publisher, it's also tactically really proven to be extremely critical because in this era of social platforms, intermediating publishers from their audience has become very difficult.
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