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The Best CRM and Chat GPT - What's the Best Marketing Automation?
Kieran: I got a late night email from HubSpot co-founder and our friend Brian Halligan. He wanted to show me what happens if you ask chat GPT what the best CRM is or what the best marketing automation is. And it looks like that because it's doing the synthesis of a bunch of different information sources, he says. What's going to happen next is it's going to know enough about your business to then make a personal recommendation. That is like a new form of peer recommendation where the peer becomes AI versus an actual human peer.