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Build A Million Dollar Personal Brand w/Rory Vaden EP 1119

The School of Greatness

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Building a Personal Brand: Passion to Profit

This chapter discusses the process of creating a personal brand by aligning individual passions with viable business models. It introduces key strategies such as the reputation formula and the 'content diamond' to maximize visibility and engagement through effective content creation. The speakers emphasize the importance of providing value, focusing on strategic content over technology, and streamlining efforts to build a strong personal brand.

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